# Rox — Revenue agents that research accounts, prospect, run outbound and manage deals, metered in Agent Actions.

> Source: The Agents Index — https://theagentsindex.com/rox (structured, researched, re-verified)
> Facts last verified: 2026-09-03

Rox is a revenue platform whose agents research accounts, build prospect lists, run multi-channel outbound, prep meetings and manage deals for enterprise sales teams. A single orchestrator drives specialised worker agents over a knowledge graph assembled from CRM, email, calendar, transcript and web data.

| Fact | Value |
| --- | --- |
| Website | https://www.rox.com |
| Price | from $100/month |
| Free tier | Yes |

Both self-serve plans begin on a free tier ('Start for free' / 'Try for free then upgrade for'). Rox publishes no free action allowance; the FAQ says the free plan keeps read access but stops task execution once actions run out: 'Starter plan users will still be able to access their existing information but will not be able to perform any tasks.'

## What it does

**Done-for-you service** · No — Software you run: sign up, connect Salesforce, invite the team. Enterprise adds a Rox deployment/support team and a ProServ integration-and-training line item, not an outsourced revenue team.

> Rox Teams: The self-serve way to run Rox. You sign up, connect Salesforce, invite your team, and start running agents.
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, August 18th, 2026 - Rox Teams

## How much it does unattended

**Runs autonomously** · Partly — Agents fire on schedules, deal events, transcript completion and webhooks, and auto-prospecting can enrol good-fit contacts without a manual pass; Rox's own engineering docs still say critical actions are queued for human review.

> A custom agent takes work that used to wait on a person, someone remembering, someone checking, someone following up, someone pulling the pieces together, and sets it in motion automatically.
> — https://docs.rox.com/development/product/custom-agents/what-is-a-custom-agent · What is a custom agent?, opening paragraphs

**Multi-agent** · Yes — An orchestrator builds pipelines of specialised worker agents (research, email composition, verification) per query; Rox brands the layer Agent Swarm.

> Rox's Agent Swarm layer is a fleet of specialized worker agents, each scoped by specific context and downstream capabilities, that are orchestrated to perform meaningful work for sellers.
> — https://docs.rox.com/development/engineering/docs/agent-swarm-tm-layer · Agent Swarm Layer, second paragraph

**Agent permissions** · Yes — Agentflows are scoped to a chosen tool set, agents inherit the acting user's record and field permissions, and sequence sends can be scheduled, previewed or cancelled before they go out.

> Write what you want done and scope which tools the agent can use. The agent works out the steps, runs them, and iterates to fix errors as it goes.
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, August 25th, 2026 - Agentflows

## Which models it runs on

**Claude** · Partly — Anthropic is a named AI service-provider subprocessor under zero data retention, so Claude models are in the stack; Rox publishes no model names and no model picker, so a buyer cannot select Claude.

> AI service provider (Zero Data Retention policies implemented)
> — https://docs.google.com/document/d/e/2PACX-1vQl5mqWohdM-CHkz-86n3-C_VVAEonCsZH8B5yJVZoy9bQpwpCGA5SOlDvvmDD_1ZiOYXMZOELXbzeg/pub · Rox Data Subprocessor List, Cloud and AI Infrastructure table, Anthropic row

**GPT** · Partly — OpenAI, LLC is a named AI service-provider subprocessor under zero data retention; as with every model in Rox, the vendor routes it and the buyer cannot pick it.

> AI service provider (Zero Data Retention policies implemented)
> — https://docs.google.com/document/d/e/2PACX-1vQl5mqWohdM-CHkz-86n3-C_VVAEonCsZH8B5yJVZoy9bQpwpCGA5SOlDvvmDD_1ZiOYXMZOELXbzeg/pub · Rox Data Subprocessor List, Cloud and AI Infrastructure table, OpenAI, LLC row

**Open models** · Partly — Rox offers to integrate a customer's own trained models on request; it names no open-weight model and exposes no way to run one from the product.

> And if your team is building or training its own models, Rox can work with you to integrate them securely — while still enforcing the same guardrails and governance.
> — https://docs.rox.com/development/engineering/docs/secure-by-design · Zero Retention, Full Control section, final sentence

**Model choice** · Partly — Rox meters by model class and lists six AI/inference providers as subprocessors, so it is multi-model internally, but the buyer never chooses the model; own-model integration is a bespoke conversation.

> Each task requires a specific number of Agent Actions, which are measured based on the resources used, including the type of model and the data processed.
> — https://www.rox.com/pricing · FAQs, 'What tasks do Rox's AI agents perform, and how are they metered?'

## Where you use it

**In your editor** · No — The enumerated interface set is web app, Slack, MCP/API, mobile, Microsoft 365, Chrome extension and Google Workspace; no IDE or editor plugin appears on the site or in the docs.

> Interfaces / Apps Web App Slack MCP / API Workspace Mobile App Microsoft 365 Chrome Extension Google Workspace
> — https://www.rox.com/platform · 'Warehouse-native, pre-built agent' architecture diagram, Interfaces / Apps row

**On the command line** · No — No terminal client in the published interface list, and the docs' only downloadable client is the Rox macOS app.

> Interfaces / Apps Web App Slack MCP / API Workspace Mobile App Microsoft 365 Chrome Extension Google Workspace
> — https://www.rox.com/platform · 'Warehouse-native, pre-built agent' architecture diagram, Interfaces / Apps row

**In a browser** · Yes — Hosted web app at run.rox.com is the primary surface, with a macOS desktop app, an iOS app, a Chrome extension and Slack/Microsoft 365 entry points alongside it.

> Voice Mode is available on the Rox mobile app and desktop at run.rox.com.
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, August 12th, 2026 - Voice Mode

## Whose machine it runs on

**Self-hosted** · Partly — 'In VPC Deployment' is checked only in the Enterprise column: the warehouse stays the system of record and data need not leave the customer VPC, but compute runs in Rox's VPC, so this is not a customer-run install.

> We can run directly in your warehouse so it stays the system of record, with data never leaving your VPC. In this setup, only compute runs in Rox’s VPC.
> — https://docs.rox.com/development/engineering/docs/secure-by-design · Your Data, Your Warehouse section

**Open source** · No — Proprietary hosted service: the terms grant no licence to the software and forbid attempts to discover its source code; no repository or licence is published anywhere on the site.

> reverse engineer, decompile, disassemble or otherwise attempt to discover the source code, object code or underlying structure, ideas or algorithms of the Services
> — https://www.rox.com/legal/terms-and-conditions · Section 2.1 Restrictions and responsibilities

## What it costs to run

**How it meters** · Yes — Per-action metering on top of a monthly allowance, with a published rate card: 2 actions per news insight, 6 per sequence output, 23 per deep Clever Column cell, 15 per connected dial-minute, variable actions per token for chat.

> An Agent Action is the fundamental unit of measurement in Rox's pricing model.
> — https://www.rox.com/pricing · FAQs, 'What is an agent action?'; rates in the expanded 'See full pricing list' tables

**Free tier** · Yes — Both self-serve plans start free and are upgraded to paid ('Try for free then upgrade for'); no card requirement and no free-tier action allowance is published.

> Start free. Only pay for agent work.
> — https://www.rox.com/pricing · Pricing hero heading

**API access** · Partly — Inbound webhooks let your own systems start an agent with a JSON POST - 10 webhooks on Individual and Teams, unlimited on Enterprise - but no public REST API reference exists; /platform lists 'MCP / API' as an interface.

> Webhook-triggered agents let an external system start an agent in Rox. Once the webhook arrives, Rox reads the payload, understands the event, and takes the right next step.
> — https://docs.rox.com/development/product/custom-agents/using-webhooks · Using webhooks, opening paragraphs

**MCP server** · Partly — 'MCP Support' is ticked only in the Enterprise column of the plan comparison (dashes for Individual and Teams); no MCP server URL, tool list or setup guide is published in the docs.

> MCP Support
> — https://www.rox.com/pricing · Compare our plans table, Chat section, MCP Support row - dash under Individual and Teams, check under Enterprise

**Bring your own key** · Partly — Enterprise customers supply their own enrichment-provider API keys and 'BYOK Encryption' is an Enterprise-only row in the plan comparison; self-serve accounts can add keys for HG Insights only, and inference keys are never the buyer's.

> Rox allows Enterprise customers to supply their own API keys instead of using Rox’s shared keys.
> — https://docs.rox.com/development/product/people/adding-provider-keys · Adding Provider Keys, opening paragraph

## Buying it for a team

**A company can buy it** · Yes — Teams and Enterprise are organisation plans with shared workspaces and user/team management; Enterprise adds SAML, SCIM and a dedicated deployment team. Individual is single-user.

> Teams includes multi-user workspaces with unlimited seats, CRM sync and writeback, and team and user management controls.
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, August 18th, 2026 - Rox Teams, first bullet

**Seat model** · Partly — Not licensed per seat - you buy Agent Actions - but Individual is capped at 1 user and the plan comparison caps Teams at 50 users while the Teams card claims unlimited seats; Enterprise is unlimited.

> Usage is metered in Agent Actions. There's no per-seat licensing, so adding people to the workspace doesn't change what you pay.
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, August 18th, 2026 - Rox Teams, second bullet

**Pooled budget** · Yes — One workspace-level action balance funds every user; admins can auto-reload it below a threshold under a monthly spend cap, and an admin view aggregates per-user consumption.

> Auto-reload for Agent Actions: Keep agents running without interruption by topping up your action balance automatically when it drops below a threshold, with a monthly spend cap for budget control.
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, July 22nd, 2026 - Auto-reload for Agent Actions

**Admin controls** · Partly — Org-wide defaults, permission sets and field-level access bound what users and their agents may touch, and agents inherit the acting user's clearance - but Role-Based Access Control and User & Team Management are dashed for Individual and ticked from Teams up.

> They determine which actions users can perform, which records and fields they can access, and how access flows between linked records.
> — https://docs.rox.com/development/product/governance/organization-wide-defaults-owds · Organization-wide Defaults (OWDs), Overview

**Audit log** · Partly — Every CRM write-back is logged who/what/when/result and all plans get an agent activity log with an admin roll-up, but the 'Audit Logs' row is ticked only under Enterprise.

> Audit logs for every write-back (who/what/when/result), retained in Rox’s sharded Postgres.
> — https://docs.rox.com/development/engineering/docs/rox-enterprise-integrations/crm-integration · Security & Data Stewardship bullets

**Single sign-on** · Partly — SAML and OpenID Connect, self-serve from workspace settings via Auth0, with SCIM listed alongside it - Enterprise organisations only, per both the plan card and the SSO doc.

> Configure single sign-on for your organization directly from Rox admin settings, with no intervention from Rox required. Supports enterprise identity providers like Okta (SAML and OpenID Connect).
> — https://docs.rox.com/development/about-rox/release-notes · Release Notes, July 1st, 2026 - Enterprise SSO Self Serve

## What happens to your code

**Opt out of training** · Yes — Zero-retention agreements with every model provider are the default and the site states customer data is never used to train generalised models - there is nothing to opt out of.

> All model providers we work with run under strict zero-retention policies. That means prompts, outputs, and metadata are never stored or used for training — once a request is served, it’s gone.
> — https://docs.rox.com/development/engineering/docs/secure-by-design · Zero Retention, Full Control section

**Data residency** · Partly — In-region and in-VPC options are offered to enterprises with residency needs, and the DPA commits to the EU Standard Contractual Clauses; no region list or default jurisdiction is published, and every AI and cloud subprocessor on the list is US-based.

> For enterprises with residency or regulatory needs, Rox supports in-VPC deployments and in-region options. Your data doesn’t have to cross boundaries you don’t allow.
> — https://docs.rox.com/development/engineering/docs/secure-by-design · Stay in Control, Stay in Region section

**Getting out** · Partly — Unused Agent Actions expire every cycle and do not roll over; on the way out the DPA obliges Rox to return or destroy customer personal data on written request, and agent-generated artefacts download as PPTX or DOCX.

> Any unused actions expire at the end of each billing cycle, and your allocation resets on the renewal date.
> — https://www.rox.com/pricing · FAQs, 'Will my unused agent actions roll over to the next month?'

**Certifications** · Yes — SOC 2 Type I and Type II and GDPR are claimed, with a self-serve Trust Center carrying the reports under click-wrap NDA; ISO 27001 is marked 'Coming soon', so it is not yet held.

> Rox maintains SOC 2 Type II compliance and undergoes independent third-party security audits on an annual basis.
> — https://www.rox.com/security · Site-wide footer disclaimer, below the Certificates and Standards badges

## Provenance

1 of 21 sources behind the facts above are independent of the vendor.

## Coverage elsewhere

Pages about this product that the vendor does not control. The label states how independent each one is.

| Source | Kind | Read |
| --- | --- | --- |
| techcrunch.com | Independent source | 2026-07-22 |
| crunchbase.com | Platform record | 2026-07-22 |
| selecthub.com | Independent source | 2026-07-22 |

## What changed

- 2026-09-03 — Capabilities · Commercial terms · Free tier
- 2026-08-31 — Capabilities · Commercial terms · Free tier · Links · Price
- 2026-08-30 — Links
- 2026-08-17 — Why use,limitations

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