
Lindy
An AI executive assistant you text over iMessage or SMS, built on a no-code agent platform still available underneath.
Best forBusy professionals and non-technical sales, support and ops teams who want an AI assistant they can just text — with a no-code agent builder still available if they want to construct custom workflows.
Our verdict
Lindy has moved from selling itself as a no-code "AI employee" builder to selling a finished AI executive assistant you text over iMessage or SMS, connect your phone and inbox, and it starts triaging email, prepping meetings and chasing follow-ups without you opening an app.
Repositioned from a no-code "AI employee" builder to a text-first AI executive assistant, the builder is still there, just no longer the pitch. Keep an eye on the credit meter.
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What's great
- Genuinely low-friction to start, texting your assistant removes the need to open a separate app or chat window, and the underlying no-code builder is still there for custom agents.
- 100+ native integrations plus computer use, so agents can act across almost any app.
- Compliance coverage broader than the "Enterprise-tier BAA" norm for this size of vendor, SOC 2, HIPAA, GDPR and PIPEDA compliant company-wide, per its own trust-center badges.
Watch-outs
- Usage-based credits make real costs hard to predict: tasks cost 1-3 credits on basic models and up to 10 on stronger ones, and once a plan’s monthly allotment runs out, overage work is billed at 2x the standard credit rate.
- No permanent free plan (only a 7-day trial), and it’s closed-source and cloud-only.
- The flagship pitch is now the ready-made assistant, not the builder, teams who specifically want to construct custom multi-agent workflows have to go looking for the underlying "App Builder" product rather than being sold it directly.
Also note: Cloud-only and closed-source, no self-host option. · Usage is metered in credits with overage charges, so cost tracks activity rather than a flat rate.
What is Lindy?
Lindy is an AI executive assistant you interact with primarily by text, over iMessage on iOS or standard SMS on Android, rather than through a chat window. It proactively triages and drafts your email, preps and follows up on meetings, and tracks your to-dos, texting you when something needs a decision. The company has repositioned its marketing since launch: it originally sold itself as a no-code builder for AI "employees" called "Lindies," and that platform still exists (the site’s nav lists an "App Builder" product and its docs still teach "how to build AI Agents"), but the homepage no longer mentions "no-code," "employee," "workflow" or "Lindies" at all, it now leads exclusively with the ready-made, text-first assistant. Multiple standing agents can still trigger and hand off to each other under the hood for teams that want to build their own flows; most buyers today are sold the finished assistant product instead.
What does Lindy do?
You connect your phone number, link Gmail/Outlook and your calendar, and Lindy starts texting you: it triages and drafts email in your voice, sends pre-call briefs, joins and transcribes meetings, writes follow-ups, updates CRM records and reschedules calls, all over iMessage or SMS, with in-app/web access too. Everything is human-in-the-loop by default (Lindy drafts, you approve or edit before it sends), though trusted flows can be set to run automatically. Pro and Max tiers add computer use (browser automation for apps with no API) and let you pick which underlying model Lindy runs on. Underneath, the original no-code agent builder still lets you wire custom triggers, instructions and 100+ app integrations (Slack, Notion, HubSpot, Salesforce, Teams, Zoom) and chain multiple agents together, accessible via the "App Builder" product and docs, just no longer the headline pitch. Usage is metered per plan (Plus/Pro/Max scale as 1x/3x/7x usage allowances); simple tasks cost 1-3 credits, tasks on stronger models cost more, and any work past your monthly allotment draws from overage credits billed at 2x the standard rate.
Key features
- Text-first AI assistant: The primary interface is texting: connect your phone number and Lindy reaches you over iMessage (iOS) or standard SMS (Android) with drafts, briefs and reminders.
- No-code agent builder (still available): Describe an agent in plain language, then attach a trigger, instructions and tools, the original "App Builder" product, now positioned underneath the assistant rather than as the headline pitch.
- Event triggers: Agents fire on real events, a new email, a booked meeting, a calendar change, rather than waiting for a prompt.
- 100+ app integrations: Connects to Gmail, Outlook, Calendar, Slack, Notion, HubSpot, Salesforce, Teams and Zoom to read and act across your stack.
- Agent teams (Lindies that hand off): Multiple Lindies can trigger and delegate to each other to cover an end-to-end workflow.
- Computer use + model choice (Pro+): Browser automation lets a Lindy operate web apps that have no API; Pro and above also let you pick which underlying model Lindy runs on.
What are Lindy's use cases?
- Inbox + follow-ups: A sales rep has a Lindy triage inbound email, draft replies in their voice and log the outcome to HubSpot.
- Meeting operations: A Lindy joins calls, takes notes, drafts the follow-up email and updates the CRM automatically.
What does Lindy integrate with?
- Gmail & Outlook
- Google Calendar
- Slack & Microsoft Teams
- HubSpot & Salesforce
- Notion & Zoom
Why use Lindy?
- A working AI assistant that texts you, set up in about a minute, no app to check, no chat window to open.
- Event-driven agents act on their own instead of waiting to be prompted.
- Human-in-the-loop review keeps you in control before anything is sent.
- The original no-code agent builder is still there if you want to construct custom multi-agent workflows.
Pros & cons
Pros
- Genuinely low-friction to start, texting your assistant removes the need to open a separate app or chat window, and the underlying no-code builder is still there for custom agents.
- 100+ native integrations plus computer use, so agents can act across almost any app.
- Compliance coverage broader than the "Enterprise-tier BAA" norm for this size of vendor, SOC 2, HIPAA, GDPR and PIPEDA compliant company-wide, per its own trust-center badges.
Cons
- Usage-based credits make real costs hard to predict: tasks cost 1-3 credits on basic models and up to 10 on stronger ones, and once a plan’s monthly allotment runs out, overage work is billed at 2x the standard credit rate.
- No permanent free plan (only a 7-day trial), and it’s closed-source and cloud-only.
- The flagship pitch is now the ready-made assistant, not the builder, teams who specifically want to construct custom multi-agent workflows have to go looking for the underlying "App Builder" product rather than being sold it directly.
Limitations
- Cloud-only and closed-source, no self-host option.
- Usage is metered in credits with overage charges, so cost tracks activity rather than a flat rate.
Lindy pricing
No permanent free plan — only a 7-day free trial (no card required). Paid plans run $49.99/mo (Plus, 2 inboxes) to $199.99/mo (Max, 5 inboxes, 7× usage); Enterprise is custom.
- Plus$49.99 / /month
- Pro$99.99 / /month
- Max$199.99 / /month
- EnterpriseCustom
See current pricing on lindy.ai ↗Compare Lindy alternatives →
Lindy specs
Pricing
- Pricing model
- subscription
- Free tier
- ✗ No
Capabilities
- Model / LLM
- Multi-model
- Interface
- Visual
- Public API
- ✗ No
- Open source
- ✗ No
Deployment
- Deployment
- Cloud
Lindy review
Lindy has moved from selling itself as a no-code "AI employee" builder to selling a finished AI executive assistant you text over iMessage or SMS, connect your phone and inbox, and it starts triaging email, prepping meetings and chasing follow-ups without you opening an app. That text-first interface is genuinely the fastest on-ramp to a useful agent in this category, and human-in-the-loop review keeps you in control. The old no-code agent builder hasn’t gone away, it still exists under an "App Builder" product for teams who want to construct custom multi-agent flows, but it is no longer what Lindy leads with, so buyers who want that specifically have to go looking for it. The other real catch is cost transparency: usage is metered in credits, stronger models burn more, and once a plan’s monthly allotment is gone, overage work is billed at 2x the standard rate. It’s also cloud-only, closed-source, and has no permanent free plan, just a 7-day trial. Pick Lindy if you want a working AI assistant you can text starting today and will watch your credit usage; skip it if you need self-hosting, an open API to build on, or flat, predictable pricing.
Repositioned from a no-code "AI employee" builder to a text-first AI executive assistant, the builder is still there, just no longer the pitch. Keep an eye on the credit meter.
Frequently asked questions
Is Lindy free?
How is Lindy priced?
How do I actually use Lindy day to day?
Does Lindy still have a no-code agent builder?
Can Lindy act on its own?
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